Fitness is a key part of my life whether it's pushing myself in the gym, playing football with friends or taking part in 5k runs for charity.
I love capturing viewpoints, colours and creativity wherever I go. See more of my adventures on Instagram: @dougmcfadyean
I believe there is a lot of potential for VR and AR technology to enhance consumer experiences. If you haven't tried it yet, please do!
“What I love about marketing is the magical spot where creativity, data and strategy all converge to discover and drive forward new ideas. By having first hand experience in all three, I always make it my priority to make sure all three are front of mind in all aspects of planning and execution”
– Doug McFadyean