Interests
Fitness
Fitness is a key part of my life whether it's pushing myself in the gym, playing football with friends or taking part in 5k runs for charity.
Photography
I love capturing viewpoints, colours and creativity wherever I go. See more of my adventures on Instagram: @dougmcfadyean
Virtual & Augmented Reality
I believe there is a lot of potential for VR and AR technology to enhance consumer experiences. If you haven't tried it yet, please do!
My Qualifications
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Marketing Degrees
0
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Average Mark on my BSc. Degree
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Platform Certifications
Degrees
- 1st Class Degree - BSc Marketing Management from the University of Brighton
- Chartered Institute of Marketing (CIM) - Level 6 Diploma in Digital Marketing
Awards
- Bright Young Things - Highest Performing Marketing Student (3 Years in a Row)
- Univeristy of Brighton - Merit Scholarship of Excellence
Certifications
- Google Ads, Shopping and Mobile Certified
- Google Analytics Certified
- Snapchat Ads Manager Certified
- Pinterest Certified
Worked For
“What I love about marketing is the magical spot where creativity, data and strategy all converge to discover and drive forward new ideas. By having first hand experience in all three, I always make it my priority to make sure all three are front of mind in all aspects of planning and execution”
– Doug McFadyean
Top Three Favourite Books
- Thinking Fast and slow
An absolute must-read full of fascinating case studies and insights into how we think. I have shared this book with numerous colleagues!
- Linchpin
This book really shaped my thinking and collaborative mindset at work to connect people and departments. All of Seth's books are fantastic!
- Whiplash
A very future focused book that explore lots of different sectors and technology that could change the world.
My Instagram Adventures
